Client need
Located in the rolling hills of Wisconsin’s Kettle Moraine, Erin Hills sought a digital marketing partner to help retain and attract new visitors to one of Wisconsin’s premiere golf courses. They wanted to refresh their digital properties and launch a new bi-annual digital magazine, the Erin Hills Journal.
McDill delivered
- End-to-end services to relaunch the website — everything from SEO and digital content strategy to a refined UX design and full content and programming in WordPress and Shopify.
- Updated email marketing templates containing rich media and engaging content.
- Design concepting and execution of the bi-annual Erin Hills Journal — a 20+ page digital magazine.
- Ongoing website maintenance and updates to ensure the content and code are up-to-date for SEO, UX and WCAG compliance.
- Google analytics set-up and maintenance. Ongoing SEO maintenance and refinements.
